Building your branding session, what you need to think about…
You are thinking about doing a personal or business branding session, well, let me give you some things to think about to best prepare.
1. Consider your brand message, colors, and what you're trying to show.
Before scheduling a branding session, it's important to think about your brand message and the image you want to convey. This includes your brand colors, typography, and overall aesthetic. Consider what you're trying to show with your photos and how you want to portray your brand to your audience. This will help guide the rest of your decisions throughout the planning process.
2. How will your images be used?
It's important to think about how you plan on using the images from your branding session. Will they be used for your website, social media, or other marketing materials? Knowing the purpose of the images will help you plan out the types of shots you need and the overall vibe of the session.
3. Who would you like in the session?
Identify who you would like to be included in the branding session. Will it just be you, a few people, or your entire team? This will help determine the location, props, and overall flow of the shoot.
4. Where would you like to have your session?
Consider where you would like to have your branding session. Would you prefer to have it in a studio, outside, or in your office? If it's a business branding session, taking photos in your office or workspace can be a great way to showcase your brand's personality.
5. When would you like to do your session?
Choose a date for your branding session that works for you and your team, and that aligns with your overall vision for the shoot. Consider the time of year and weather conditions if you plan on shooting outside, and make sure you give yourself enough time to prepare for the session.
6. Time to prepare your look!
Your styling will represent who you are and your personal brand or company branding. Consider what you want to express with your clothing choices and how they align with your overall brand message. Most importantly, make sure to choose outfits that make you feel confident and comfortable in front of the camera.
7. Consider professional hair and makeup.
While not necessary for everyone, professional hair and makeup can help you look and feel your best in front of the camera. This is especially important for personal branding sessions, as your photos will be representing you and your brand. Consider whether this is something you'd like to include in your session.